Thursday, April 7, 2011

Wildetecture and Erxell websites live - finally

As a creative person dabbling in design ideas one must develop a never say die attitude and a rhino thick hide. Even if the ideas you wrap around are totally OTT. So as a designer from Muizenberg, Cape Town. I sometimes feel like the bugler in that peter sellers movie. pfffft - bang. - pff - BANG!  - Because as we all know every ones a great creative design critic and everyone is an uber Frank L Wright design genius.

Because all the conceptual design ventures i dabble in are more an experiment and not really where i make my daily bread. It does take a very long, long while for a conceptual idea to start getting thrashed into place. The Erxell concept  I've been nursing and fiddling around with  for 4 years is now finally, eventually, i have managed to get the website done properly. The Erxell concept is about bridging gaps between the socio economic destitute informal settlement dweller and the advertising bloated machine fat cats. Please check it out - let me know what you think.  http://www.erxell.com/  it finally and very proudly went live yesterday.

The wildetecture concept has a home as well  http://www.wildetecture.com/  this is a dynamic group of designers who specialise in creating Africa continent inspired wild design ideas. It showcases some really wild, gaudy never before seen Africa inspired designs from furniture to architecture. As wildetects we aim to do less creative talky talky and more creative walky walky. The work is for passion and just plane creativity sake - Most of the wildetect executive are recently graduated students and the direction of the designs is fresh Africa and very different. Yes definetly not to everyones taste - But fresh none the less. Wildetecture is the punk rock spark of conceptual design ideas. - Its design to passionately love or vehemently hate. Because the advertising giants are not easily contactable - We hope to use the site to showcase and spark our design ideas for industry - Which are unsolicited - Hopefully this way we can attract attention to our wildetecture design ideals thus.

Newsflash. wildetectures design Coca-Cola head office unsolicited. Using wildetecture earth branded architectural techniques and Africa fauvistic ideas , architectural trompe-l'oeil, disintegration of perspective as well as deception of vista - All the Africa fauvistic ideals - African wildetecture style. The wildetects would want to invite the head of coke to look at what a possible future coke HQ  could look like - wildetecture africa style. The design is a radical departure from the normal architectural  ideal. - go check out the site.

The products on the erxell site are 3 phase on the site - hopefully its not still beyond MAYA in nature and is starting to come into perspective. the products are.

1 A painted sign on the informal settlement roof space ,
2 A greened agricultural crop circle type signage on informal settlement roof space - worth more as its actually addressing global greening ideals without it just being a sexy buzz word.
3 A simple erxellated photo of bob mugabe's zim mansion - buy an erxell of ol bobs mansion (a square on the page) and have a link to your site and get a titledeeds of said erxell. a piece of pure africanism for you to own as an Erxell.

So now these 2 portfolios have been pushed a little further - Its always great to see the development of radical design ideas from conception to implementation to possible sustainability. An experiment all designers dabble in , an experiment all designers are trying to perfect - If not for themselves for their clients.

http://www.erxell.com/
http://www.wildetecture.com/