Thursday, February 20, 2014

wildetect sport code timetable 2014

As an Africa inspired fauvistic wildetect underground fringe design creative. (phew) - Working within formal marketing budgets and pushing product to sell is not really what the wildetect brand has ever been about. Not overly concerned about if any product does sell to the public. Just trying to keep true to our wildetect design ideals and not selling out to consumerism is a goal. I decided to put a selling our skateboard decks to only over 18's who could prove some skill in the sport code. Didnt need some kid flying under a bus and then getting blamed. Thinking of reasons not to engage with the greater public due to the anxiety of dealing with complications, overides any money one would look to make TBH. 

The experimentation with wild form within different sporting codes has been one thing that keeps us going. Well other than our architectural designs, interiors, landscapes, furniture and art work we pushing out under the wildetect concept. However getting some sort of revenue for our wildetect designs would be helpful to further the wildetect energy that we are fervently tryng to push. A wildetect Africa inspired fauvistic design conceptualization.

Over the next 2 months we have thrashed out a rough framework of marketing ideas we are working towards completing. As per all goals setting and achieving is the conundrum. These are just roughed out spoken word thoughts.

1) Goal idea 1, Scorpion fish adaptation surfing apparel - wild wildetect style, we will try further explore the concept of an "adapt or die trying" marketing solution. We have designed up some really crazy adaptations to surfing wear wetsuits and baggies trunks with various fin fish addaptive camouflage attachments. (what??)

The idea to launch the concept I'm hoping will be to paddle out in maxed out fish hoek surf (for some a contradiction) . The break i learnt to surf which has now been taken over by great white sharks a resident hammerhead. With star appearances by 2 killer whales, port and starboard. When the surf gets big for the bays false bay swells, its a big beach break dumper - 6ft one side to the other pretty dredging closeout. I really love the wave for its technicality off the takeoff - Ive been trying to get back into shape do i can paddle out with my adaptive wear on and take some bombs on the head. We will go-pro it and through the process launch the scorpion fish wildetect surfing fish apparel attachments. Well that's if i don't get buzzed by the grey suits and panda brigades. Should make an interesting vid anyway. Thats the rough idea anyway.

2) Further launch the wildetect skateboard deck designs - it was suggested to have 5 of the roughed out skateboard decks wrapped by 5 cape town graphic designers. (Pay them of course) This concept is huge as it furthers our ideal of setting up design collaboration between other design disciplines codes. 

Cape Town is a funny old place - with several artistic creatives under every single rock. This doesn't always allow for design artistic synergy,  as to my mind creatives tend to eyeball each other and sit alone poetically calf eyeing the competition. We are hoping to bridge this divide and create a design dialogue with other Africa inspired creatives. The wild wildetect skateboard decks are a great concept to further energy in this direction. Would like to create some dialogue between wild fashion designers, graphic experts, marketing gurus , artists , poets etc etc. Put some feelers out - But no takers as yet. The wildetect brand is still to fringe for cape towns zasiasts it seems. Any takers anywhere else in Africa? (Crickets)

3) Entering several design contests in the next few months - wildetect 1 and 2 are very amped to showcase their wildetect ideas in several art , design and architecture competitions. Im the cynical old dude when it comes to design competitions.  - having enthusiasticaly entered many myself over the years - i feel most design competitions now are simply a way of harvesting free design creative idea energy and concepts with small revenue paid to collective entrants. (Told you, cynical) My ideas have always been way fringe for these competitions anyway, way beyond MAYA. My imagined reaction of my conceptual designs by esteemed judges is one of complete shock and horror. Who does this nut think he is. There is value in that imaginative synaptic thought process - ie non engagement saves time to pursue other things.

Im so done entering design competitions. Enthusiastically seeking validation at cold fowl design benchmark feet is not a place for fringe creatives with some self respect. Its brutal man , messy and im not at all currently interested. You learn quickly if you dont fit the mold, its going to crush your creative mojo. Simon Cowelalikes distress me - Great with main stream current formula and creating stock akin and waterman protege's. However they have a knack of obliterating fringe design thinkers, poets and raw Bob type muso's. I get the impression they feel the fringe aspect is arrogance and has no place in being managed. Its all about finding the personality that is humble enough to be told what to do in the discipline. I like the wild nuts in these talent finding tv shows that go in there and crash and burn. The judges panel is so polorized against them they get voted off in seconds. Thats creativity , thats artistic wild man. Chop off the ear stuff.

4) Launching the wildetect bicycle panel fering concept. Hopefully getting Jason and a few rope access technicians to create a crazy video of the wildetect bike panel concept - possibly in the kalkbay mountains - Love the place. boomslang cave , orient halls, 3 drinks saloon.

The wildetect brand runs on a very low marketing budget creative output philosophy approach. Um, we dont have money so we improvise -  We are just a group of Africa inspired wild designers plugging away and wrapping around wild creative design ideas that we are experimenting with. Africa fauvistic creative designs. Not really pushing main stream buy in, however just singing a tune making some type of design different aesthetic noise. Not everyones cup of tea, but raw creativity design was never ever meant to be enjoyed by a mass market. As i said first to be  voted off the design creative finding talent show. Not really fitting into any design type narrative mold for marketing purposes. Thats why we will die poor under a bridge in Amsterdam. But boy, the energetic conversation will be off the charts.